Friday, March 31, 2017

Youtube alternative with more revenue: Yahoo plans video platform

A new Yahoo video portal is to become an alternative and competition to Youtube. For the time being, however, only known users, who are successful on Youtube, can upload their videos. The youtube stars are lured with better merit than the competitor. Higher proportions of advertising revenues or fixed ad prices are only two of the advantages. A first step has already been done and one or the other star is already in discussion.


As a matter of principle, Yahoo hopes to significantly increase revenues through advertising and thus have the opportunity to pass on a larger portion of it to users. This is precisely the problem with the competitor Youtube.


Many users are dissatisfied with their reports and comments. This could lead to a change to the new video platform of Yahoo as lucrative. Through marketing campaigns of the new video platform, one hopes to increase the popularity level quickly and win new revenue-generating users.


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Youtube director Susan Wojcicki has, however, already begun to meet many of the video producers who are important to them in this regard, in order not to lose them to the competitor Yahoo.


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A start is planned for the Yahoo Videoportal in a few months. The exciting question, whether the new video service of Yahoo will be a good alternative to the previous video platform Youtube by Google, will show up quickly after the start. We will keep you posted.

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